Privacy Policy

The Buyer’s Guide — by Maia

Last updated: 08/01/2026

1. Introduction

This Privacy Policy explains how The Buyer’s Guide - by Maia (“we”, “us”, “the Publication”) collects, uses, and protects your personal data when you subscribe to or interact with the newsletter.

We are committed to respecting your privacy and complying with applicable data protection laws, including the UK GDPR and the Data Protection Act 2018.

2. Who We Are

The Buyer’s Guide - by Maia is an independent editorial newsletter providing educational content related to property and first-time buying.

For data protection purposes, the data controller is:
Maia Bhatt author of The Buyers Guide
maia@thebuyersguide.co.uk

3. What Data We Collect

We may collect and process the following personal data:

• Email address

• Name (if provided)

• Subscription status (free or paid)

• Payment and billing information (processed securely by third-party platforms)

• Interaction data (e.g. email opens, clicks, preferences)

We do not knowingly collect special category personal data.

4. How We Collect Your Data

Your data is collected when you:

• Subscribe to the newsletter

• Upgrade to a paid subscription

• Interact with emails or content

• Contact us directly

Most subscription and payment data is collected and processed via third-party platforms such as Substack (or equivalent) or payment processors.

5. How We Use Your Data

We use your personal data to:

• Deliver newsletter content

• Manage subscriptions and payments

• Communicate with you about your subscription

• Improve content and reader experience

• Comply with legal and regulatory obligations

We do not sell your personal data to third parties.

6. Legal Basis for Processing

Under UK GDPR, we process your data on the following legal bases:

• Consent – when you subscribe to receive emails

• Contract – to deliver paid subscription services

• Legitimate interests – to operate and improve the Publication

• Legal obligation – where required by law

7. Third-Party Services

We use trusted third-party services to operate the newsletter, including:

• Email delivery and newsletter platforms

• Payment processors for paid subscriptions

• Analytics tools to understand readership

These providers process data under their own privacy policies and are required to handle your data securely.

8. Data Retention

We retain your personal data only for as long as necessary to:

• Provide the newsletter service

• Meet legal, accounting, or tax requirements

You may unsubscribe at any time, after which your data will be deleted or anonymised unless legally required to retain it.

9. Your Rights

Under UK GDPR, you have the right to:

• Access your personal data

• Correct inaccurate data

• Request deletion of your data

• Restrict or object to processing

• Withdraw consent at any time

• Request data portability

You can exercise these rights by contacting us at the email below.

10. Cookies & Tracking

Emails and the website platform may use tracking technologies such as cookies or pixels to measure engagement (e.g. open rates, clicks).

You can manage or disable tracking via your email client or browser settings.

11. Data Security

We take reasonable technical and organisational measures to protect your personal data against loss, misuse, or unauthorised access.

However, no system is completely secure, and we cannot guarantee absolute security.

12. International Data Transfers

Some third-party service providers may process data outside the UK. Where this occurs, appropriate safeguards are in place to protect your data in line with UK GDPR requirements.

13. Changes to This Policy

We may update this Privacy Policy from time to time. Continued use of the Publication constitutes acceptance of any updated version.

14. Contact

If you have any questions about this Privacy Policy or how your data is handled, please contact:

Email: maia@thebuyersguide.co.uk